jasmine creates
we see beyond
Build your brand. Tell your story. Grow your capacity.
I help Black and Brown founders say bold things that move people to action. Through storytelling and brand strategy, We See Beyond helps them open doors to capital, uncover opportunities, and create lasting impact.
services
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Brand positioning and voice development
Founder storytelling + thought leadership
Narrative development across platforms
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Social media strategy + content systems
Newsletter strategy and audience development
Campaign and launch support
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Brand ambassador programs
Partnership Outreach
Influencer strategy
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Whether you're a team of one or growing your marketing function, I help create systems that scale.
Marketing Team Management
Fractional Marketing Leadership
Delegation & Workflow Development
Marketing Operations
Agency & Freelancer Oversight
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I don't just build strategies—I help teams execute them confidently.
Marketing Team Training
Content Workshops
Messaging Workshops
Executive Coaching for LinkedIn & Thought Leadership
Ongoing Strategy Advising
partnerships + collaborations
CASE STUDIES
CASE STUDY:
Community Centered Storytelling
STRATEGY:
Captured students’ sendoff before their first international trip, showing the families and community supporters who helped make the moment meaningful.
Created an Instagram carousel that put students at the center of the story and invited KCPS to share it through a collaborative post.
RESULTS:
Generated 19,034 views and reached 6,585 accounts.
Earned 549 likes, 40 reposts, 39 shares, 20 comments, and 15 saves.
CASE STUDY:
Strategic Partnerships
STRATEGY:
Connected students preparing for a trip to Costa Rica with KC Current player and Costa Rica native Raquel Rodríguez, who shared her perspective with them.
Extended the partnership beyond the student visit when Rodríguez wore merchandise from Show Me The World Project’s collaboration with Made Mobb to a KC Current game.
RESULTS:
The game day post received 88,812 views, 934 post interactions, and 2,569 profile actions.
CASE STUDY:
Building a Creator Ecosystem
STRATEGY:
Built and led a diverse ambassador and creator ecosystem, delivering mission-driven content that resonated with campus audiences.
Centered authentic corps member and alumni voices to build trust, deepen engagement, and amplify TFA. America’s mission at scale.
RESULTS:
Activated ambassador and creator networks to produce 100+ pieces of UGC, driving 125K+ impressions, 4.7K+ engagements, and 1.8K+ link clicks.
Achieved a 3.7% engagement rate (+9.2%), strengthening resonance with Gen Z audiences.
CASE STUDY:
Teacher Leadership, Told Through Culture
STRATEGY:
Led creative direction for a Teach For America collaboration with Subway Takes, using the show’s familiar format to spotlight the leadership skills teachers build in the classroom.
Centered a clear, memorable idea: “If you can lead a 6th grade classroom, you can lead anything.”
RESULTS:
The collaborative Reel generated 753,142 views from 544,023 viewers.
Earned 29.9K likes, 6.6K shares, 2K saves, and 793 comments.